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This is a podcast about research, innovation, and discovery. Each episode will give you new insights into today’s consumer, and prepare you for tomorrow’s marketplace.
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Tuesday Jul 23, 2024
Tuesday Jul 23, 2024
The Overall Index improved by one point to -13
Anyone expecting a significant leap in confidence levels following July’s general election result and England’s football team reaching the Euro 2024 final will be disappointed by this month’s results. GfK’s Neil Bellamy and moderator Lucy Green discuss the topline and measure-level results, especially the positive uptick on the Major Purchase Index. In our regular Data Guru Corner, we look at the top concerns the new government will want to address – the NHS takes the number one slot, surpassing ’having enough money to live right and pay the bills’.
2024 marks 50 years of the UK Consumer Confidence Barometer. There is no other consumer research project with the longevity, rigour and reliability. Get the report now >>
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