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This is a podcast about research, innovation, and discovery. Each episode will give you new insights into today’s consumer, and prepare you for tomorrow’s marketplace.
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Monday Jul 01, 2024
Monday Jul 01, 2024
These are the last results before the general election on July 4th
GfK’s Neil Bellamy and moderator Lucy Green discuss the June 2024 results. For the third month running the Index has increased, this time by three points to -14, the highest level it has been since November 2021. With an election imminent, in Data Guru Corner we discuss if there has been any change in confidence scores by party allegiance since the election announcement.
2024 marks 50 years of the UK Consumer Confidence Barometer. There is no other consumer research project with the longevity, rigour and reliability. Get the report now >>
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